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Anthony Edwards Unveils First Signature Shoe with adidas Basketball – adidas
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Today, adidas Basketball announces NBA All-Star Anthony Edwards has become elevated to a signature athlete and will release the athlete’s first signature shoe.
Anthony Edwards, the embodiment of unwavering self-belief, has transformed the basketball world in just three NBA seasons. With his electrifying style, gravity-defying acrobatics, versatile scoring, and commitment to defense, he’s captured global fan admiration.
– Eric Wise, Global General Manager of adidas Basketball
This winter, the world will witness a new pinnacle of Anthony Edwards’ journey as he collaborates with adidas Basketball to introduce the AE 1 – a futuristic design with meticulous precision, built to the specifications of Anthony Edwards.
As the newest face of adidas basketball, this remarkable alliance signifies the fusion of Edwards’ audacious spirit, explosive prowess, and limitless versatility with the legacy of a brand that epitomizes excellence.
– Anthony Edwards
To commemorate the launch, adidas Basketball and Anthony Edwards hosted a homecoming celebration in Anthony’s hometown of Atlanta, Georgia on September 23.
More details about the AE 1 will be announced in December 2023.
#BelieveThat
About adidas
adidas is a global leader in the sporting goods industry. Headquartered in Herzogenaurach/Germany, the company employs more than 62,000 people across the globe and generated sales of € 19.8 billion in 2020.
For more on adidas Basketball & Anthony Edwards
adidas Basketball:
IG: @adidasbasketball / @adidas
X/Twitter: @adidashoops / @adidas
Anthony Edwards
IG: @theanthonyedwards_
X/Twitter: @theantedwards_
FOR MORE INFO:
adidas.com/basketball
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Anthony Edwards Unveils First Signature Shoe with adidas Basketball
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